The long running series, where entrepreneurs compete for Lord Sugar’s £250,000 investment, was in need of a space for their product creation task, specifically for the marketing campaign. Here, contestants had to shoot, edit, and produce branding for an original toy.
The catch for us… we had to strictly go by the team’s direction, with no interjection on our part! |
“Animal Squad” and “Slime Kingdom” each presented a unique interpretation of the brief, with some questionable creative choices that ultimately led to an entertaining segment of the show, where the campaigns were presented to Lord Sugar in the boardroom to both amusement, and frustration.
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